The Ultimate Sales Coach

Time to focus

There's never enough it seems! So many things to do and so little time ... although do you really have to do all those things or just the most important ones? It's no wonder stress makes people less effective - all that thinking and not enough of the 'right' doing for creating the intended goals or outcomes. I was reading an ezine by business guru Brian Tracy which reminded me that:

The two indispensable keys to time management are: 1) the ability to set priorities; and 2) the ability to concentrate single-mindedly on one thing at a time.

I don't know about you, but every day I need to refresh my focus on time, to ensure I'm using it, not wasting it away. Easy to do if I slip into a week of 'busy-ness' rather than efficienty creating BUSINESS. Our one non-renewable resource in life is time. Here's some tips you can apply RIGHT NOW to better use your time today.

Pick up the phone

One of my colleagues has been struggling with average income for some time. As an Osteopath, this colleague has serviced literally hundreds of clients. Most days, there are huge gaps in their appointment book despite them being a capable, experienced Osteopath with some star clients.

When starting out, Chiropracters receive much more training about how to build a service business, than Osteopaths. Mainly based on Amercian business-building success models, Chiropracters learn about the lifetime value of a client; how to encourage Standing Order payments for client commitment to health; servicing beyond the session; adding value with merchandise and information; how to have conversations that create and retain clients; how to ask for referrals. Generally, Chiropracters are known to be 'better business people' than Osteopaths. You can understand why! So what is the one quickest solution to fix my colleague's problem?